Australia’s first ‘perfect’ wine – Campbells Rare Rutherglen Muscat

Thursday, April 22, 2010

A small family-owned winery in Rutherglen has made the first wine in Australia’s history to be awarded the ‘perfect’ score of 100/100 by the world’s most authoritative and widely read wine journal.

Campbells Merchant Prince Rare Rutherglen Muscat, a sweet, unctuous fortified wine has been awarded the ultimate accolade by New York-based Wine Spectator magazine which has a readership of more than 2.5 million wine lovers across the globe.

In over 30 years of existence Wine Spectator has reviewed more than 11,000 Australian wines but until this week had never found the ‘perfect’ Australian wine.

Legendary wine columnist Harvey Steiman commented on the wine, “Dark amber in colour, this is complex and wonderful with exquisite balance, richness, depth and length, finishing on a note of amazing finesse and delicacy.”

Owner and fourth generation winemaker, Colin Campbell said, “We have received many accolades for this wine in the past, however this is the first time we have been awarded 100 points. To get a perfect score from such a respected wine reviewer is a great endorsement.”

The Merchant Prince represents the pinnacle of Campbells winemaking at Rutherglen, drawn from ancient soleras laid down by Campbells generations past.

“It is really my grandfather and father who take the credit for this wine, as they are the generations that made the base wine. It’s due to their foresight that I am fortunate enough to have these incredibly old and special stocks of Muscat to work with today,” Campbell said.

“The export market has been pretty tough in recent times. This result will certainly create a stir in these markets, particularly in America, and we should see an increase in demand for our wines.”

Campbells is celebrating 140 years of family winemaking this year and is a founding member of Australia’s First Families of Wine, a group of 12 wineries combining 1200 years of family and intergenerational winemaking.

Colin Campbell is a fourth generation winemaker, his daughter Susie is the family business’ Marketing Manager.

Campbells Merchant Prince Rare Rutherglen Muscat is available direct from the Cellar Door for $110 for 375ml and in limited quantities at leading retailers across Australia and key export markets such as the US, UK and Scandinavia.


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